Are You Living a Brand Fantasy?

Some of us are dreamers. We know what kind of house we want to live in, can picture that luxury car we want to drive and can imagine the beachfront property on a tropical island. Having dreams is not a bad thing. It gives us the opportunity to set goals and reach for certain things. Read more about Are You Living a Brand Fantasy?[…]

How to Hire a PR Firm

It’s not uncommon these days for a business to hire a public relations firm. Many times, even when a business is doing well, there is still a need to establish a deeper connection with your target audience. One of the things that a lot of companies struggle with is how to make the connection they Read more about How to Hire a PR Firm[…]

3 Things You Need to Know About Your Brand

Brand, brands, branding. Any variation of the word brand seems to be a hot topic these days. I’m a girl who likes the finer things in life, and well, a great brand is one of those things. Everyone under the sun seems to know a lot about brands and branding; what they’re doing right, what Read more about 3 Things You Need to Know About Your Brand[…]

You’re not ready for PR

For a lot of companies, especially new ones, having a public relations firm on board to help them with their brand sounds like a dream come true. There are businesses that want to get out there in the forefront of things and honestly, there’s nothing wrong with that. But, as an honest citizen of society, Read more about You’re not ready for PR[…]

Your brand is super awesome…April Fool’s!

I know, that might have been a lame attempt at a joke. I get that. But, I’m sure you also get the point I’m trying to make. There are a lot of brands out there that are, well, just not that good. There are a lot of factors that go into building a successful brand Read more about Your brand is super awesome…April Fool’s![…]